Wednesday, 25 June 2014

Music video inspirations

From the 1980s music videos have gained popularity among fans and music executives.  Allowing the fans to watch their favorite artists perform in their very own video, it also gives the artist free promo and also allows them to use product placement to their advantage and charge large companies to have the products involved and seen in the video.

New music videos are made everyday so their is a wide choice to inspire the audience.  

Lady Gaga-Telephone
 https://www.youtube.com/watch?v=EVBsypHzF3U
 

 
Lady Gagas' video for Telephone has a film like quality and a narrative.  Featuring Beyonce it continues from Lady Gagas' other video 'Paparazzi'.  With high energy dance scenes and an interesting narrative it stands out as not just a music video but a short film.
The use of the interesting narrative and high energy dance scenes are what I feel the best parts of this music video, this is what I intend to borrow and use.  

Lily Allen-Shezus
https://www.youtube.com/watch?v=9kPQiAJv4f

 

Green screen was used for all the effects in Lily Allens video for Shezus.  A cartoon overlay was used to create the unique look of the video.  Bright colours and styles help to create this simple yet effective music video.  I really like the concept of the video but I feel the look would take a lot of technology to create (technology I don't have access to)
Although I would like to create a cartoon/daemon look like lily Allen I feel this would be too difficult although I feel the daemon look is very appealing and is something I would like to try and replicate.

Lady Gaga-Applause
   https://www.youtube.com/watch?v=pco91kroVgQ

 
 
A video driven by concept and dance alone it switches very quickly from many different scenes.  Created by photographers Inez and Vinoodh it is described as a fight between black and white and colour.
The use of quick sections and a range of different costumes and setting really help to create a quick video, this is what I will try to replicate in my own video.

Little Mix-Salute
 https://www.youtube.com/watch?v=Kjpa0SMOug0

A dark and dingy video with a strong dance presence, it uses fast and sharp movements to create an original and entertaining video.
The use of the sharp and quick dance routine really helps this video, this is the sort of dance I would want in my music video, I feel quick dance routines in large groups really does create a statement and an impressive view.  

Natalia Kills-Mirrors
https://www.youtube.com/watch?v=g4By_cfI_1g

   
A dark and provocative video, it uses mostly concept but with a hint of narrative to creative an emotive music video.  With dark lighting it helps create a supernatural feel.
The use of the dark lighting with the dark and dingy settings I feel creates a dark feeling video and enforces the dark themes in the actual song.  As my song too is very dark in its content I would like to try to replicate this look. 

Janet Jackson-Rhythm Nation

 
A strong dance presence helped to create this iconic video.  Sharp movements and almost robotic synchronization create a strong and lasting image.
Again like the Little Mix song 'Salute' I feel the huge dance presence really does help to separate this video from its contemporaries , and again the dance routines style is something I would really like in my video.  

Neon Jungle-Trouble
https://www.youtube.com/watch?v=vMIy_PNlAcE

 
 
 A fast paced and energetic video, it introduces each of the members of the band.  Using slow motion and fast forward effects it creates a strong image.
The high energy feel is what I would like to add to my video, I especially enjoy the scene where the band are on bikes, I feel this creates a powerful scene and an interesting view (although I don't believe it would fit in my music video) 

Natalia Kills-Zombie
https://www.youtube.com/watch?v=1e-J7nViJU8

 

A mix of concept and narrative, Zombie uses key lyrics and highlights them with extreme close-ups of Natalia Kills mouth.  This video also uses the idea of public censorship to create a supernatural and mysterious video. 
The dark nature mixed with the close ups to confuse the audience I feel works really well.  The use of the censorship I feel creates an interesting music video.  

 Christina Aguilera-fighter
https://www.youtube.com/watch?v=PstrAfoMKlc

 
 
Using a narrative this video uses bold and beautiful looks to create a well rounded music video.  Moths are used in this video to create an unusual image of beauty.
The use of the symbolic nature of this video is a technique I would like to use, I feel symbolism is useful in  music video and the unusual beauty in this video creates a great contrast compared to other music videos. 

   Beyonce-Run the world (Girls)
https://www.youtube.com/watch?v=VBmMU_iwe6U

 
Beyonce uses dance to create and exiting female anthem.  The hot setting helps to create a hot looking video.
The heavy tribal dance feel is something I would like to recreate but I feel this may prove difficult as this requires many dancers. 

Britney Spears-Work B**ch
https://www.youtube.com/watch?v=pt8VYOfr8To

 
 
Britney Spears uses many looks, settings and symbolism to create a fast paced and energetic video.
I really enjoy this music video, I find the clean look really helps to give a professional music video, the modern backdrops also help to give a clean look.  The quick and intricate dancing also helps to give a clean and crisp look to the video.  Although I feel this would be hard to replicate with a cheaper camera and no budget.   


Pet Shop Boys-Axis
https://www.youtube.com/watch?v=IDCU17wXktY

 
With the new upbeat and electric sound of the Pet Shop Boys latest album they created an equally electric concept video for their latest single.  Using symbolism and lasers it creates an interesting and bright video, although not suitable for those with epilepsy.

Scissor Sisters-Filthy/Gorgeous
 https://www.youtube.com/watch?v=TlO4FWrVE2I



                                     
with their raunchy lyrics and equally raunchy and outrageous video the scissor sisters caused a bit of a stir when it was first released.

Cyndi Lauper-Boy Blue
https://www.youtube.com/watch?v=rbLdomO4iZg

 
Cyndi Laupers video for Boy Blue shows how good live performance music videos can get.

Kylie Minogue-Sexercise
https://www.youtube.com/watch?v=j3VjJKKVNew

 
Kylie shows how simple movements and quick close up shots can create an extremely sexual video

Christina Aguilera-Not Myself Tonight
https://www.youtube.com/watch?v=wt-tHcQR67Y

Christina uses symbolism and costume to create an entertaining music video.  Looking back at old concepts and modernizing them help to create an iconic video.

Chandelier-Sia

pure energy and expressive dance create an artistic and jaw dropping video.
Lady Gaga Alejandro

 

Gaga's video for Alejandro uses a monochrome colour scheme and dance routines to create an epic music video. 

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